My Sweet Story

Meet Tekere — The Heart Behind Be Sweet Cookie Co.

Houston-born baker, mom of three, and lifelong food lover, TK built Be Sweet from her kitchen with one simple belief: that food has the power to bring people closer. Every cookie she bakes is a piece of her story — made with love, nostalgia, and a mission to make the world a little sweeter, one bite at a time.

   Born and raised in Houston, Texas, Tekere has always believed that the best memories start in the kitchen. Her passion for baking began in childhood with an Easy-Bake Oven, afternoons spent watching Martha Stewart and Emeril Lagasse, and a fascination with how a few simple ingredients could bring so much joy. Over time, what began as curiosity grew into a lifelong love — not just for baking, but for the way food connects people.

   For Tekere, cooking has never been just about recipes or presentation. It’s her love language — a way to nurture, celebrate, and say “I care.” Whether it’s Sunday dinners, holiday desserts, or late-night experiments in the kitchen, she’s always found comfort in gathering around food and watching smiles bloom across the table. To her, food is the bridge between hearts — and the kitchen is where joy is created, shared, and remembered.

    As a proud millennial and mother of three, Tekere brings that same warmth and wonder into her everyday life. She sees food as a way to slow down in a fast world — to remind people that sweetness still exists in the simplest of things. Every cookie she bakes carries that message: a reminder to pause, to savor, and to be present with the ones who matter most.

    That philosophy led to the birth of Be Sweet Cookie Co. — a love-driven brand built from Tekere’s own kitchen, where nostalgia meets creativity. What started as a small dream quickly became her calling: to spread kindness, comfort, and joy through cookies that taste like home, but feel like something entirely new. Be Sweet isn’t just about dessert; it’s about connection, emotion, and creating moments that linger long after the last crumb is gone.

    For Tekere, every batch is personal. Every flavor has a story. And every smile sparked by her cookies is a reminder of why she started — to make the world just a little bit sweeter, one bite at a time.